PRSA Diversity Multicultural Scholarship 2025

PRSA’s Multicultural Affairs Committee created the PRSA Diversity Multicultural Scholarship annually to assist and recognize young men and women for outstanding academic achievement and commitment to the practice of public relations. Under the Scholarship, Two winners will receive $1,500.

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PRSA Diversity Multicultural Scholarship – Overview

Eligibility Criteria:

Scholarship applicants will be evaluated on the following criteria:

• Must be a full-time undergraduate student at an accredited four-year college or university.
• Must have earned and maintained a minimum 3.0 grade point average on a 4.0 point scale in all courses.
• Should be of African-American/Black, Hispanic/Latino, Asian, Native American, Alaskan Native or Pacific Islander ancestry.
• A student who attends a school that does not offer a public relations degree or program should be enrolled in a communications degree program (e.g., journalism or mass communications).

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Application Process:

Here’s what you must submit besides your application.

• A completed online scholarship application form.
• A current academic transcript of all college/university courses completed
• A brief letter of recommendation from a PRSA member or an individual associated with the public relations profession (corporate, agency, government, non-profit) or higher education..
• A typed, double-spaced two-page essay in English, on one of the following topics:
  • 1. Why does diversity matter to the public relations industry? What is the significance of having a diverse workforce in the public relations industry?
  • 2. How is diversity enacted in everyday public relations practice?
  • 3. What recent multicultural communication efforts have helped to bridge the gap between the community and the company/institution?

Selection Process:

Applicants will be evaluated based on academic merit, writing skills, leadership skills, work experience.

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